Work
The Wharf is Washington D.C.’s most exciting neighborhood and a top destination for visitors and locals alike. The mile-long, mixed retail and residential complex re-establishes Washington, DC, as a true waterfront city and destination. This fall, The Wharf is set to deliver the second half of the total 3.5 million square feet of world-class residences, offices, hotels, shops, restaurants, cultural uses, marinas and public space.Phase one of The Wharf was completed in October 2017.
The Brand Guild was hired pre-delivery to strategize and execute a comprehensive plan to build positive momentum and brand awareness for The Wharf as a waterfront neighborhood, balanced communityand world-class destination a year in advance of and following the grand opening of phase one in Fall 2017.
The TBG team worked as a trusted partner with The Wharf and concepted pre-opening and grand opening events that would attract a broad audience to Southwest DC a year and a half ahead of delivering the first phase of development, while generating both lifestyle and business news coverage in regional and national outlets.
Work
The Wharf is Washington D.C.’s most exciting neighborhood and a top destination for visitors and locals alike. The mile-long, mixed retail and residential complex re-establishes Washington, DC, as a true waterfront city and destination. This fall, The Wharf is set to deliver the second half of the total 3.5 million square feet of world-class residences, offices, hotels, shops, restaurants, cultural uses, marinas and public space.Phase one of The Wharf was completed in October 2017.
The Brand Guild was hired pre-delivery to strategize and execute a comprehensive plan to build positive momentum and brand awareness for The Wharf as a waterfront neighborhood, balanced communityand world-class destination a year in advance of and following the grand opening of phase one in Fall 2017.
The TBG team worked as a trusted partner with The Wharf and concepted pre-opening and grand opening events that would attract a broad audience to Southwest DC a year and a half ahead of delivering the first phase of development, while generating both lifestyle and business news coverage in regional and national outlets.
Work
The Wharf is Washington D.C.’s most exciting neighborhood and a top destination for visitors and locals alike. The mile-long, mixed retail and residential complex re-establishes Washington, DC, as a true waterfront city and destination. This fall, The Wharf is set to deliver the second half of the total 3.5 million square feet of world-class residences, offices, hotels, shops, restaurants, cultural uses, marinas and public space.Phase one of The Wharf was completed in October 2017.
The Brand Guild was hired pre-delivery to strategize and execute a comprehensive plan to build positive momentum and brand awareness for The Wharf as a waterfront neighborhood, balanced communityand world-class destination a year in advance of and following the grand opening of phase one in Fall 2017.
The TBG team worked as a trusted partner with The Wharf and concepted pre-opening and grand opening events that would attract a broad audience to Southwest DC a year and a half ahead of delivering the first phase of development, while generating both lifestyle and business news coverage in regional and national outlets.
